Kerala PSC Previous Years Question Paper & Answer
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Below are the scanned copy of Kerala Public Service Commission (KPSC) Question Paper with answer keys of Exam Name 'VOCATIONAL INSTRUCTOR MARKETING AND SALESMANSHIP VHSE' And exam conducted in the year 2018. And Question paper code was '055/2018'. Medium of question paper was in Malayalam or English . Booklet Alphacode was 'A'. Answer keys are given at the bottom, but we suggest you to try answering the questions yourself and compare the key along wih to check your performance. Because we would like you to do and practice by yourself.
0552018 ااا ااا الام
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Which is the lowest level need as given by A. H. Maslow ?
ಹಿ) 561 800817810೧ 8) Safety and security
C) Physiological needs D) Esteem needs
Quick fix is an example for brand name.
A) Suggestive brand B) Descriptive brand
C) Arbitrary brand D) Coined brand
The awareness of the brand, its high reputation for perceived quality and its personality
associations etc. can be together called as
A} Brand image B) Brand equity
C) Brand position D) Brand name
is said to occur when a customer makes the choice of purchasing one brand
from among a set of alternative, consistently over a period of time.
A} Brand quality B) Brand position
0) Brand image D) Brand loyalty
Adding new value attributes to the existing products to enhance or widen its overall
appeal is called
A} Brand rejuvenation B) Brand expansion
C) Product improvement D) Brand improvement
A registered brand name is called
A} Brand label B) Label
©) Grade label D) Trade mark
An activity which is concemed with protection, economy, convenience and promotional
consideration is called
A} Packing B) Packaging
C) Labeling D) Grading
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