Kerala PSC Previous Years Question Paper & Answer

Title : STATE MASS EDUCATION AND MEDIA OFFICER
Question Code : A

Page:4


Below are the scanned copy of Kerala Public Service Commission (KPSC) Question Paper with answer keys of Exam Name 'STATE MASS EDUCATION AND MEDIA OFFICER' And exam conducted in the year 2023. And Question paper code was '230/2023'. Medium of question paper was in Malayalam or English . Booklet Alphacode was 'A'. Answer keys are given at the bottom, but we suggest you to try answering the questions yourself and compare the key along wih to check your performance. Because we would like you to do and practice by yourself.

page: 4 out of 14
Excerpt of Question Code: 230/2023

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The M.S. Swaminathan Research Institute, Pondicherry established Cyber Kiosk called as :
(A) Village Knowledge Centres
(B) Integrated Tribal Development Project
(C) National Rural Livelihood Mission
(D) Rural Areas Economic Development Programme

In a newspaper, a small, short heading, often consisting of just one or two words selected
from the paragraph is known as:

(^) Overline (B) Dateline

(C) Byline (D) Cross-head

Communicatee is also known as :
(^) The person who sends the Communication
(B)_ The person who receives the Communication
(C) The medium that is used for sending a message
(D) The feedback sent by the receiver

In which of the following ownership patterns the same media company owns numerous
outlets in a single medium?

(A) Monopoly (B) Oligopoly

(C) Chain ownership (D) Cross media ownership

The model based on the assumption that messages in mass communication passes through
different checkpoints before they are actually received by audience is known as:

(A) Gate Keeping Model (B) Davis - Foulger’s Model
(0) Barnlund’s Transactional Model (D) Osgood - Schramm Model
A scientific study of feedback system in humans, animals and machines is called as :
(A) Cybernetics (B) Decryption
(0) Cryptojacking ൯൩) Cybernauts

The term used to describe a society which would move to the point at which the production of
information values became the formative force for the development of society is :

(^) Post-modern society (B) Global village

(C) Industrial society (D) Information society

The theorists of dominant paradigm of communication and social change are :
(ಹ) George Gerbner, Elihu Katz and Albert Bandura
(B) Jurgen Habermas, Herbert Spencer and Harold Innis
(C) Everett Rogers, Daniel Lerner and Wilbur Schramm
(D) Dennis McQuail, Jurgen Habermas and Elihu Katz

The structure of Development Support Communication is :
(A) Horizontal knowledge sharing between participants
(B) Vertical knowledge sharing between participants
(C) Diagonal knowledge sharing between participants
(D) Slant knowledge sharing between participants

230/2023 6 A

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