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Below are the scanned copy of Kerala Public Service Commission (KPSC) Question Paper with answer keys of Exam Name 'STATE MASS EDUCATION AND MEDIA OFFICER' And exam conducted in the year 2023. And Question paper code was '230/2023'. Medium of question paper was in Malayalam or English . Booklet Alphacode was 'A'. Answer keys are given at the bottom, but we suggest you to try answering the questions yourself and compare the key along wih to check your performance. Because we would like you to do and practice by yourself.
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According to Karl Marx, what is the main cause of social change in society?
(A) Political revolutions (B) Technological advancements
(C) The mode of production (D) Religious ideologies
According to Gandhi, what is the key element of human development that goes beyond the
material or economic aspects?
(A) Economic prosperity (B) Moral development
(C) Technological advancement (D)_ Social equality
Which approach to development equated development with economic growth and promoted
the idea of “modernizing” underdeveloped countries by emulating the behavior of
capitalist-driven Western economies?
(A) Modernisation approach ൯) Postcolonial approach
(0) Traditionalist approach (D) Cultural preservation approach
According to the modernisation paradigm, mostly what was the focus of communication in
the context of development?
(A) Dissemination of traditional beliefs
(B) One-way communication model (Sender-Message-Channel-Receiver)
(C) Promoting cultural preservation
(D) Encouraging cultural insensitivity
What characterizes the strategy of communication in the alternative paradigm of
development?
(A) Grass root-level communication
(B) Top-down communication
(0) Overuse of natural resources
(0) Exclusively relying on external labor
According to the alternative paradigm of development, what is the approach to utilizing local
natural and human resources?
(^) Overexploit local resources
(B) Import resources from outside the region
(C) Use local resources usefully
(D) Discard local resources
What type of communication is used in health promotion efforts to design campaigns for
influencing public health knowledge?
(^) Strategic Communication (B) Health communication
(C) Development communication (D) Rural communication
What is the highly effective health campaign?
(൧) Traditional public health campaigns (B) Modern campaigns
(C) Global campaigns (D) Mass media campaigns
230/2023 10 A