Kerala PSC Previous Years Question Paper & Answer

Title : PUBLIC RELATION OFFICER CO OPERATIVE SECTOR IN KERALA AND KERALA STATE CO OPERTIVE BANK GENERAL AND SOCIETY CATEGORY
Question Code : A

Page:2


Below are the scanned copy of Kerala Public Service Commission (KPSC) Question Paper with answer keys of Exam Name 'PUBLIC RELATION OFFICER CO OPERATIVE SECTOR IN KERALA AND KERALA STATE CO OPERTIVE BANK GENERAL AND SOCIETY CATEGORY' And exam conducted in the year 2014. And Question paper code was '092/2014'. Medium of question paper was in Malayalam or English . Booklet Alphacode was 'A'. Answer keys are given at the bottom, but we suggest you to try answering the questions yourself and compare the key along wih to check your performance. Because we would like you to do and practice by yourself.

page: 2 out of 12
Excerpt of Question Code: 092/2014

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Who authored the book ‘Gauging Public Opinion?
(A) Hadley Gantril (B) = M. Cultip
(0 Allan H. Center (D)} Rex. F. Harlow

Who defines PR as ‘the deliberate, planned and sustained effort to establish and maintain
mutual understanding between an organisation and its various publics'?

(ಡಿ) Public Relations Society of India
(B) Public Relations Society of America
(0) IPRA

(D) British Institute of Public Relations

Who is the proponent of Symmetrical Public Relations?
(ಗಿ) J.M. Grunig (B} Edward Bernays
(C} Sam Black (D) Greg Leichty

‘Which aspect is not part of Crisis Communication?
‏ہہ نظ‎ Finding (B} Documentation
(0) Planning (D) Implementation

The first All India Public Relations Conference was held at New Delhi on :
(A) 21 April 1968 (ए) 20 May 1969
(C) 18 June 1958 (D) 22 Aug 1967

The top brass of which company constituted ANSHI (Anti-Sexual Harassment Initiative)
to spread awareness amongst its employees about sexual harassment?

14) Reliance (B} Capgemini
(೮) Infosys (D) Wipro

Name the author 01 the book “The Fall of Advertising and the Rise of PR’ :
{4} Al Ries and Laura Ries (ए) Cultip and Center
(0) Joy C. Gorden (D) Crable ಹಾರ Vibbert

The PR theory proposed by Peter M. Blau and Richard M. Emerson :
(ക) Exchange theory (8) Conflict theory
(0) Structural and Functional theory (D) Symbolic Interactionism

92/2014 4 A

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