82.

88.

84.

88.

86.

87.

88.

89.

90.

91.

The Insolvency and Bankruptey Code came into force in the year :
കു 2018 ൫ 2014
ര 2018 യ 2018

One of the following is not true in the case of Payment Banks :
(ಹ) Payment banks can receive deposits
(3) Payment banks can lend money
(¢ Payment banks have to invest 76% of its demand deposits in G Sec and T Bills
{D) Minimum paid up capital of Payment banks is 100 crores

The concept வீ Small Finance Banks was givenhy————— Committee on financial
inclusion :
(¢ Nachiket mor {B) Raghuram Rajan
(© D.Subbarao (D) Subhash Chandra Bose
Delphi method of estimating future demand for a product or service is associated with :
(ಹ) Econometric analysis (3) Expert Opinion method
{C) Market Test method (D) Sales Force opinion
Economic growth potential that can result from shift in population’s age structure is called :
{A) Population Dividend (B) Demographic Surplus
(@ Demographic Dividend {D) New Generation Reward
Which of the following is an example for product attribute?
{A) Product Design {B) Product Packaging
(0) Brand യ Brand Equity
‘Who introduced the concept Bottom of the Pyramid?
{A) Philip kotler {B) Michael porter
(© S.L.Hart (2) C.KPrahalad

The practice of selling two or more separate products together for a single, lower price than
what the items would cost if sold separately is called :

(മ Price Bundling (3) Price Lining

)0 Reference Pricing (2) Competition Pricing
Which of the following is not the stage of new product development?

(ಹ) Idea Generation {B) Business Analysis

{C) Test Marketing (D) Market Segmentation

Consumers who like to avoid change and rely on traditional products until they are no longer
available are called :

(മ Late majority (3) Laggards
(0) Lame duck (D) Late comers

13 05/2019
[P.T.0.]