Kerala PSC Previous Years Question Paper & Answer

Title : Marketing Supervisor
Question Code :

Page:9


Below are the scanned copy of Kerala Public Service Commission (KPSC) Question Paper with answer keys of Exam Name 'Marketing Supervisor' And exam conducted in the year 2022. And Question paper code was '045/2022/OL'. Medium of question paper was in Malayalam or English . Booklet Alphacode was ''. Answer keys are given at the bottom, but we suggest you to try answering the questions yourself and compare the key along wih to check your performance. Because we would like you to do and practice by yourself.

page: 9 out of 13
Excerpt of Question Code: 045/2022/OL

೦-800 ۱9 11
D-None of these
Correct Answer:- Option-C
Question65:-dentify the true statements
1١ Captive buyers are always procuring capital assets.
Il Captive buyers are the customers who are “captured” by a product/vendor and are resistant to use another product/vendor.
‘AcOnly ltrue
B:-Only Il true
CeBoth | and I true
D-Neither I nor I true
Correct Answer:- Option ®
Question66:-dentify the true statement of Kraljic Matrix.
‘A-On axis, the riskicomplexity is measured
B:-On X axis, the profit impact is measured
Leverage items are positioned on the right top end of the matrix
D:-Peter Kraljic developed the Kraljic Matrix
Correct Answer:- Option-D
Question67:-ldentify the mismatched pair.
AcTheory/Model Coined by
Transaction Cost Theory (TCT) Ronald Coase
B:-Resource-Based Theory (೧87) ©. Williamson
‘CeIndustrial Marketing and Purchasing Model Hakansson H
D-None of these
Correct Answer:- Option ®
Question68:-"Hand to mouth buying” means
‘A: Buying in small quantity according to the immediate requirement
Bs-lnvited bid for a larger quantity of purchase
Purchased a product after a lot of analysis
D-None of these
Correct Answer:- Option-é
Question69:-"kaizen" is a Japanese term, means
‘AcPareto Chart
B:-Fishbone diagram
CContinuous improvement
D-None of these
Correct Answer:- Option-C
Question70::Which place is the Headquarters of Director General of Foreign Trade (DGFT) ?
கரியாக
Bs Ahmadabad
മുട
ടി
Correct Answer:- Option-D
Question71:-Identify the true statement/s relating to IEC.
॥ Indian Exporter Code is the expansion of IEC.
I IEC number is granted by Director General of Commercial Intelligence and Statistics.
‘AcOnly ltrue
B:-Only Il true
CeBoth | and I true
D-Neither I nor I true
Correct Answer:- Option-D
Question72::Which of the following is not a party in Letter of Credit 7

AcAdvising bank

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