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Below are the scanned copy of Kerala Public Service Commission (KPSC) Question Paper with answer keys of Exam Name 'LECTURER IN TRAVEL AND TOURISM KERALA COLLEGIATE EDUCATION' And exam conducted in the year 2014. And Question paper code was '053/2014'. Medium of question paper was in Malayalam or English . Booklet Alphacode was 'A'. Answer keys are given at the bottom, but we suggest you to try answering the questions yourself and compare the key along wih to check your performance. Because we would like you to do and practice by yourself.
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A need exists but not fulfilled by current products is 1
(A} Nodemand (8) Negative demand
(0 Unwholesome demand (D) Latent demand
Which of the following does not attribute ம societal marketing?
(ക Business profit (8) Consumer satisfaction
(€) Market development (D) Society well being
Number of buyers in the market X Quantity purchased by an average buyer per vear X Price
of an average unit =:
(A) Total market demand (B) Demand-Supply gap
(C) Total sale (D) Purchasing power
‘Three letter code for Pune is : -
(A) PUN (೧) 81]
)© 8 (>) शः
If a traveller leaves Japan on Monday to USA crossing the International Dateline Eastwards,
the day changes to :
(ക Wednesday (B) Tuesday
(@) Sunday യു There is no change
The Grand Tour was between :
(ಗ) 16% 10 18% 06೧೪೫7” (B) 17% 50 19% ೧೦೧೬ರ
(€) 16t 10 18% Century (D) 16% 19ல் Century
Hotel coupons are introduced by :
(ക Thomas 000 (B) American Express
(C) Expedia യ 8070
First round the world tour was arganized in :
(A) 1872 (B) 1882
(0) 1878 ⋅ (D) 1883
Tourism area life cyele is developed by :
{A) Taylor (ए) Levitt
(C) Coltman (D) Butler
53/2014 4 A