Correct Answer:- Option-B
Question67:-The "Daily Me" is an example of
A:-Highly personalised newsfeed that includes only those feeds that the audience or the readers prefer to hear or read
B:-Student newspaper at Rutgers, the State University of New Jersey
C:-Newspaper published by journalism students during the 1968 Columbia strike
D:-MIT Media Lab founder Nicholas Negroponte's online 'zine
Correct Answer:- Option-A
Question68:-The most applicable model to public speaking is
A:-Two step flow
B:-Lazarfeld's model of communication
C:-Aristotle's model of communication
D:-Shanon-Weaver model
Correct Answer:- Option-C
Question69:-The media has the responsibility of
A:-Increasing confusion among the masses
B:-Reducing confusion among the masses
C:-Moulding public opinion
D:-None
Correct Answer:- Option-C
Question70:-The earliest model of communication is
A:-Aristotle’s model of communication
B:-SMCR model of communication
C:-Lasswell's model of communication
D:-Wilbur Schramm's model
Correct Answer:- Option-A
Question71:- is the person who decides what shall pass through each gate section, of which, in any process,
there are several.
A:-The gatekeeper
B:-A king
C:-A leader
D:-Ombudsman
Correct Answer:- Option-A
Question72:-Which is the first model to introduce targeted audience in a communication process 7
A:-Lasswell's model
B:-Schramm's model
C:-De fleur model of communication
D:-The Relational Distances Model
Correct Answer:- Option-C
Question73:-The communication model recommends two way communication process is
A:-De fleur model of communication
B:-AIDA model of communication
C:-Knowledge Gap
D:-Transactional model
Correct Answer:- Option-D
Question7 4:-Gatekeepers exist in
A:-Only in media houses
B:-Only in business sectors
C:-Almost every industry
D:-Innovation pools
Correct Answer:- Option-C

Question75:- is when the media puts forward the most sensational messages to titillate consumers.
A:-Transmission
B:-Sensationalization

C:-Mobilization
D:-Teleplomacy
Correct Answer:- Option-B
Question76:-Which theory suggests “feedback device" 7
A:-Sel 1൦ theory
B:-Spiral of silence