Kerala PSC Previous Years Question Paper & Answer
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Below are the scanned copy of Kerala Public Service Commission (KPSC) Question Paper with answer keys of Exam Name 'Accountant/ Cashier/ Jr. Audit Assistant etc in KTDC/ KSIDC/ MATSYAFED etc ' And exam conducted in the year 2021. And Question paper code was '108/2021'. Medium of question paper was in Malayalam or English . Booklet Alphacode was 'A'. Answer keys are given at the bottom, but we suggest you to try answering the questions yourself and compare the key along wih to check your performance. Because we would like you to do and practice by yourself.
55. The strongest determinant of demand 15 :
(^) Supply ൯) Price
(C) Distribution (D) None of these
(^) Price
(B) Product
(C) Storage
56. Which one of the following element is not in the marketing mix?
(D) Promotion
57.
The process of dividing potential market into
common needs and characteristics is known as :
(A)
(0)
istinct sub markets of consumers with
(8)
(D) None of these
Target marketing
Differentiation
Market Segmentation
58. One Criterion that should always be applied to mar
‘ket segmentation is :
(A) Mass marketing (B) Homogeneity
(0) Parsimony (D) Image appeal
59. An analytical technique which facilitates dividing a market in to segments 15 :
(A) Market segmentation (B) Market targeting
(C) Market Gridding (D) Market Analysis
60.
(A)
The model that assumes buyer is a rational man and his buying decisions are totally
governed by the concept of utility :
Sociological model
(B) Learning model
(C) Psycho analytical model (D) Economic Model
61. Annual report on currency and finance is published by :
(A) 81 (B) RBI
(C) Ministry of Finance (D) None of the above
62. Lead Bank scheme introduced in :
(A) 7 (B) 1968
©) 1969 (D) 1974
A
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108/2021
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