B:-Growth
C:-Maturity
D:-Decline
Correct Answer:- Option-D
Question84:-Low cost, Differentiation and Focus are examples of
A:-Corporate strategies
B:-Operational strategies
C:-Business strategies
D:-Functional strategies
Correct Answer:- Option-C
Question85:- is known as "the father of scientific management".
A:-Fredrick W. Taylor
-Henry Fayol
C:-Robert Owen
D:-None of these
Correct Answer:- Option-A
Question86:-Hawthome Studies is related to which stage of the organisational behaviour evolution?
A:-Industrial revolution
-Scientific management
C:-Organisational behaviour
D:-Human relations movement
Correct Answer:- Option-D
Question87:-The book "The Psychology of Management" was published by
A:-William Gilbreth
-Henry Fayol
:-F.W. Taylor
D:-Robert Owen
Correct Answer:- Option-A
Question88:-MBTI stands for
A:-Myers-Briggs Test Indicator
B:-Myers-Briggs Test Investigator
C:-Myers-Briggs Type Indicator
D:-Myers-Briggs Type Investigator
Correct Answer:- Option-C
Question89:-Greater consumer control means that companies must rely more on marketing by than by
A:-socialization; information
:-producing; selling
C:-interaction; intrusion
D:-interruption; involvement
Correct Answer:- Option-C
Question90:-Selecting which segments of a population of customers to serve is called
A:-amanaging the marketing effort
B:-target marketing
C:-customization
D:-positioning
Correct Answer:- Option-B
Question91:-Introducing new products to existing markets is an example of
A:-conglomerate diversification
B:-vertical diversification
C:-horizontal diversification
D:-concentric diversification
Correct Answer:- Option-C
Question92:-Calculating prices on the basis of what the market will pay is called
A:-Competitive pricing
B:-Demand pricing
C:-Prestige pricing
D:-Odd-even pricing
Correct Answer:- Option-B
Question93:-The elasticity of demand is greater than unity, when