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Below are the scanned copy of Kerala Public Service Commission (KPSC) Question Paper with answer keys of Exam Name 'PUBLIC RELATIONS OFFICER' And exam conducted in the year 2016. And Question paper code was '006/2016/OL'. Medium of question paper was in Malayalam or English . Booklet Alphacode was 'A'. Answer keys are given at the bottom, but we suggest you to try answering the questions yourself and compare the key along wih to check your performance. Because we would like you to do and practice by yourself.
Question28:-The aggregation of individual views on some issue is
A:-Public campaign
B:-Public opinion
C:-View point
D:-Angle
Correct Answer:- Option-B
Question29:-Information placed in the media by an identified sponsor that pays for the time or space is
A:-Advertising
B:-Marketing
C:-Propaganda
D:-Publicity
Correct Answer:- Option-A
Question30:-The social or interpersonal concept of public opinion of two or more individuals oriented to and communicating
about an object of mutual interest is
A:-Orientation
B:-Persuasion
C:-Coorientation
D:-Bias
Correct Answer:- Option-C
Question31:-The process of employing a participative approach in which employees, customers and opinion leaders help
select projects to receive funds, volunteerism, gifts and services in kind for building relationships with key publics in
communities is known as
A:-Public Communication
B:-Corporate Philanthropy
C:-Corporate Communication
D:-Fund raising campaign
Correct Answer:- Option-B
Question32:-A pocket folder containing information for promotion, crisis etc. to the print and broadcast media
A:-Media kit
B:-Brochure
C:-Handout
D:-Press release
Correct Answer:- Option-A
Question33:-The PR professionals who can whitewash even the darkest corporate sins earned the reputation as
A:-Propagandists
B:-Publicists
C:-Press agents
D:-Spin doctors
Correct Answer:- Option-D
Question34:-CSR campaigns are great and the efforts of one of the company was noteworthy for its activities to combat
Ebola
A:-Apple
B:-Samsung
:-Google
D:-Sony
Correct Answer:- Option-C
Question35:-An uncontrolled method of placing messages in the media and has news value and the source does not pay the
media for placement is
A:-Campaign
B:-Advertising
C:-Publicity
D:-Marketing
Correct Answer:- Option-C
Question36:-A process in which a public relations representative sends out press releases to various media outlets to
promote a company change, a new product or a new service is known as
A:-Print campaigns
B:-Organisational communication
C:-Message
D:-Company release
Correct Answer:- Option-A